THE PEOPLE

 

MEET OUR FOUNDER ARIZONA MUSE

Credited as the new face of American fashion by Vogue, has graced the cover of over 40 international Vogue magazines. Everyone from Steven Meisel, Mario Testino, Alasdair McLellan, and Inez & Vinoodh to Patrick Demarchelier, Craig McDean, Mert & Marcus, and David Sims have photographed Muse for countless editorial and commercial projects. She has been the face of international campaigns for the likes of Chanel, Estée Lauder, Prada, Louis Vuitton, Yves Saint Laurent, Miu Miu, Chopard, and Chloé. She continues to work alongside the industry's finest tastemakers. Modelling lead her to explore the creation and lifecycle of clothes and products which started an eye-opening journey, educating herself about the truth of how things are actually made, who makes them and the impact this cycle has on planet Earth. For all the success that comes with being a supermodel, keeping her feet on the ground (in soil) has resinated the most. Alongside finding her passion in soil regeneration and founding DIRT, Muse consults to help brands incorporate sustainability into their core strategy to lower their environmental impact. It is her life’s mission to raise awareness about the climate emergency and the climate solutions. Arizona is now MFounder of D I R T -  Foundation for the Regeneration of Earth, Sustainability Consultant at arizonamuse.earth, Oceans Ambassador for Greenpeace, Advisory Board Member of The Sustainable Angle, Advisory Board Member of The Biodynamic Demeter Alliance. 

Simona Valuckaite Head of Operations

Grace Reynolds Creative & Filmmaker

Heleen Petzer Project Assistant

DIRT TRUSTEES

Arizona Muse

Nina Marenzi

Sara El-Yafi